It All Begins With A Logo
It takes a whole bunch of visual elements to build a breathtaking brand, but one of them is more important than all the others. A logo represents an anchor of your company’s visual identity. Customers will see your logo everywhere – in the upper left corner of the company website, on your business cards, brochures, email signatures, and so on.
Big Site Media will make a perfect logo for your small business.
What does it mean? Perfect means simple enough for everyone to understand it. It means designing a logo that makes a strong first impression. Perfect also means different, relevant, unique, professional, customized, timeless, and informative.
It may seem like a little bit too much to ask from such a small symbol, but that’s the way we do things here at Big Site Media. We don’t take graphic design for granted. We don’t leave a single stone unturned. And we don’t call it a day until we know it’s perfect for your business and your brand identity.
GRAPHIC DESIGN IS A PROCESS
Big Site Media is proud of its tailored graphic design approach and the process that leads to the unmatched client satisfaction rate. Here’s how it works:
Keep it simple, stupid! It’s a popular design proverb that explains everything in a nutshell. Graphic design is all about simplicity because you want customers to understand the visual message as soon as they spot it. Less is more in graphic design and Big Site Media proves it with each new product.
RULE OF THIRDS
The purpose of design is to make people see what you want them to see. That’s why we use the rule of thirds to divide a canvas into equally sized vertical and horizontal sections, thus creating the so-called focal areas of the visual product. Your key messages are to be found in focal areas.
First things first! It’s not a cliché, but rather one of the key graphic design postulates. Big Site Media organizes design elements in order of importance through the combination of different font sizes and typical eye-movement patterns.
Do you think all that space between elements is left there unintentionally? Absolutely not! Whitespace, also known as negative space, is there with a purpose. Whitespace makes design simple and focused while drastically improving the readability of the text.
Contrast is the foundation of graphic design for two highly specific reasons. First of all, it makes textual content readable and it is the reason why most books and websites use black typography on the white background. Secondly, contrasting colors guide viewers and help them discover important elements.
LETS’ DO IT TOGETHER
Graphic design is complex indeed, but don’t let it intimidate you. Big Site Media will create every visual product for your small business. From logos and leaflets to brochures and catalogs, we will design products that suit your company and your branding guidelines.
Your only job is to give us a call and tell us what you need. The rest is up to Big Site Media.